National / Regional / Business Development / Key Account Manager Resume
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| Desired Industry: Business/Management |
SpiderID: 22227 |
| Desired Job Location: Toronto, Ontario |
Date Posted: 8/19/2008 |
| Type of Position: Full-Time Permanent |
Availability Date: ASAP |
| Desired Wage: |
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U.S. Work Authorization: |
| Job Level: Experienced with over 2 years experience |
Willing to Travel: |
| Highest Degree Attained: |
Willing to Relocate: No |
Objective:
BRAD PRAILL
95 Mill Street, Box 68
Ilderton, Ontario N0M 2A0
519-666-1084
praill@execulink.com
August 19, 2008
Re: Account Manager
My strong business relationship skills and sales abilities would be an asset to the position of Account Manager. In addition to over twenty-three years of experience in merchant services, I have an impressive background in developing business, building rapport with customers, management and co-workers, and exceeding all measurable, attainable targets. I am currently looking for new career challenges and your opening for an Account Manager would be a perfect fit.
In my most recent role as National Key Account Manager for Cadbury Adams, I exceeded all key performance indicators. It is my goal to bring similar results and success to YOUR COMPANY.
My attached resume details the expertise I can offer you, which include:
• Building Rapport – Advanced skills resolving a myriad of customer issues using persistence, understanding and communication; consistently going above and beyond.
• Industry Knowledge – In-depth consumer packaged goods experience from my history working for Cadbury Adams and Adams.
• Professionalism – Known for committed and reliable working attitude, which fosters a positive work and team environment.
If you are interested in a sales professional that can help you provide superior service to your clients, as well as foster relationships with new business and accounts, then I would welcome the opportunity to meet with you in person to discuss your needs and the expertise I can offer. Thank you in advance for granting the interview.
Sincerely,
Brad Praill
Attach.
Experience:
BRAD PRAILL
95 Mill Street, Box 68
Ilderton, Ontario N0M 2A0
519-666-1084
praill@execulink.com
PROFILE
A professional Key Account Manager with a track record of consistently delivering strong sales and customer investment, along with executing merchandising deliverables.
Very detail oriented and able to source opportunities through sheer persistence and attention to detail.
Understands the customer’s operational challenges and is able to leverage that knowledge in a productive, forward-thinking approach.
PROFESSIONAL EXPERIENCE
CADBURY ADAMS - Toronto, ON 2004 – 2007
National Key Account Manager
Reporting to the Manager, National Accounts, led the delivery of $11M in sales along with customer investment plans within Mass and Hardware Channels (Zellers, Home Outfitters, The Bay, Sears and Home Hardware).
• Through internal / external collaboration received two Hbc Vendor Awards – Post Audits “Golden Standard Vendor” and Logistics “Vendor of the Week”.
• Led a diverse, cross-functional teams, which resulted in the opening of three new accounts (Bay, Home Outfitters and Sears).
• Initiated and executed a price increase incremental to what was published (12 vs. 6%).
• Achieved Trade Spend savings (from 21 to 16.5%) through performance management (score-carding) that kept Zellers on pace despite their challenges in automatic replenishment and traffic count.
• Executed a Halls future consumption program for Zellers Pharmacy resulting in increased facings (+300%), increased volume (+260%) and improved shelf placement.
• Negotiated a ‘Pay for Space’ program, which provided improved planograms (increased facings and improved product placement) at reduced rates.
• Achieved an improved cash flow with Hbc resulting in payments aligning to the published trade terms, electric funds transfer (EFT) from 33 to 12 days.
• Successfully identified sku’s, which best benefited Zellers, resulted in achieving eleven incremental listings; this was a first as Zellers are typically slow to market.
• Successfully saved Cadbury Adams $154K through post audits and $120K though non compliances.
• Initiated a Zellers, secondary display booking program within 50 selected locations resulting in securing 74 permanent secondary displays and yearly revenue of $185K.
Page 2 Brad Praill
ADAMS - Scarborough, ON 1984 - 2004
2003 – 2004 Key Account Manager
Reporting to the Ontario Market Manager, led the delivery of $7M in sales along with customer investment plans within Wholesale, Drug and Remaining Grocery and Variety (RGV) Channels (Katz Group, McKesson Ontario, Lumsden Brothers, Little Short Stop, Office Depot and Rabba Fine Foods).
• Provided sales growth of 6% by creating and presenting to the Lumsden sales team an independent and chain booking program, as well as a ‘Cash & Carry’ permanent secondary display program, first booking results $325K.
• Developed and executed a national quarterly booking program for the Katz Group, tracking the results by field representative and district resulting in 8% growth.
• Championed two Ontario Pharma Plus District booking programs, resulting in 36 permanent secondary displays, along with $87K in incremental promotional volume.
2002 – 2003 Junior Key Account Manager
Reporting to the Ontario Market Manager, led the delivery of $5M in sales along with customer investment plans within Wholesale and RGV Channels (Avondale, Little Short Stop, Cango, Hasty Market, Home Hardware, Little Short Stop, Pioneer, Wallace & Carey, 7 Eleven Ontario, Nicholbys, Shell Ontario).
• Re-established a partnership at Lumsden (reversed the two-year sales decline), and provided sales growth of + 19.6%.
• Worked closely with 7 Eleven Ontario securing quarterly automatics, executing a trade show resulting in $164K revenue.
• Successfully leveraged merchandising experience to drive total availability, distribution and gaining plan-o-gram captaincy at Home Hardware resulting in increasing sales by 35%.
• Maintained planogram captaincy at Nicholbys, Pioneer, Avondale, Little Short Stop and Cango plus achieved planogram captaincy at Home Hardware, Hasty Market, and Ontario 7 Eleven resulting in delivering Adams merchandising objectives.
1984 – 2002 Territory Manager
Led the delivery of $2M in sales along with customer investment plans; direct supervisor of two retail sales representatives.
EDUCATION AND PROFESSIONAL DEVELOPMENT
Corporate sponsored courses included: Selling & Negotiation; Winning through Collaboration; Forecasting Accuracy; Presentation / Communication; Collaborative Planning; AC Nielsen Marketplace Facts & Fundamentals.
Computer skills: Word, Excel, PowerPoint, Outlook, Lotus Notes, Universal TPM Compass, Siebel, Cognos, Concur and Pro-Space.
Skills:
sales,” “marketing” or “business development, professional, track record, delivering strong sales and customer investment, executing merchandising deliverables, passion for the business, attention to detail, understands the customer’s operational challenges, leverage, knowledgeable, forward-thinking, Zellers, Home Outfitters, The Bay, Sears, Home Hardware, received Vendor Awards, consumer package goods, develop strong business relationships, Strong verbal and written communication skills, professional presentation style, Self-driven, focused, reaching goals, negotiation skills, developing budgets and sales plans, execution of sales plans, maximize sales and profits, budgeting, establishing Merchandising, Assortment, Pricing, shelving objectives, resolving customer issues, promotional activity, secure/execute profitable promotions, account relationship building, strategies, new Channel growth, distribution criteria, relationships, key customer contacts, relationships, regional, national, account performance, maximize sales and profits, achieve goals and objectives, return on investment, key initiatives, promotions, team, opening new accounts, new business, performance management, increase volume, improve profitability, improved shelf placement, improved plan-o-grams, plan-o-ram captaincy, improved cash flow, incremental listings, new listings, improved listings, booking program, mass channel, drug channel, convenience channel, gas channel, convenience and gas channel, hardware channel, Katz Group, McKesson Ontario, LBL, Little Short Stop, Office Depot, Fine Foods, sales growth, presenting, presentation skills, incremental, promotional, volume, sales, profit, Avondale, Little Short Stop, Hasty Market, Home Hardware, Little Short Stop, Pioneer, Wallace & Carey, 7 Eleven Ontario, Shell Ontario, re-established, partnership, reverse sales decline, merchandising experience, improved distribution, increased distribution, plan-o-gram captaincy, delivering, merchandising objectives, selling, negotiation, winning, collaboration, forecasting, accuracy, presentation, communication, planning, Word, Excel, PowerPoint, Outlook, Lotus Notes, Universal TPM, Compass, Siebel, Concur, Pro-Space, continual learner, life long learner, stretch, professional development
Below is a summary and not necessarily all of the job responsibilities:
Forecasting, execute merchandising / marketing deliverable e.g. new / improved products go to market strategies, Trade spend including P&L, develop and implement channel pricing strategies, working with demand planning and customer service to maximize fill rates, Compliance / Non Compliance, Post Audits, Logistics, annual planning (develop / lead / participate / adjust modify), internal weekly / monthly sales update - understand / communicate difference as required make recommendation(s) to either bring sales back on track or incremental volume as directed ($volume & trade spend associated), presentations, collaboration / negotiations e.g. Contracts etc, promotional activity (present / execute / communicate), secure/execute profitable promotions, account relationship building, strategies, new Channel / Market growth, ROI, opening new accounts, performance management, increase volume, improve profitability, improved shelf placement, (working knowledge of Pro Space), improved cash flow, incremental / new / improved listings, merchandising / distribution, communication to field sales, resolve internal / customer requirements
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