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| Desired Industry: Healthcare |
SpiderID: 22762 |
| Desired Job Location: Washington, District of Columbia |
Date Posted: 9/25/2008 |
| Type of Position: Full-Time Permanent |
Availability Date: Flexible |
| Desired Wage: 125,000 - 200,000 |
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U.S. Work Authorization: Yes |
| Job Level: Executive (President, VP, CEO) |
Willing to Travel: Yes, 25-50% |
| Highest Degree Attained: Masters |
Willing to Relocate: Yes |
Objective: Public Relations Director specializing in healthcare with proven, professional, profitable marketing campaigns resulting in an exceptionally successful track record in brand and event management, developing strategic alliances, campaign planning and execution, and development of innovative internet and web-enhanced public relations strategies.
Experience: President/CEO, HCStrategies, LLC, Washington, DC April ’02-Present
Consult on aspects of healthcare including financial optimization, revenue cycle, medical coding, Medicare/Medicaid, medical compliance, and assisted with lobbying Members of Congress on constructing healthcare legislation. Assist medical specialty practices in HR duties, marketing, and management. Organize, coordinate, and PR healthcare networking events throughout the DC area, to help facilitate communication between political leaders and members of the medical community. Give lectures and speeches on saving money in healthcare throughout the country. Pitch medical stories to local media and assist in booking healthcare experts. Handle all PR including writing press releases and contacting media for Healthcare for Less and 101 Health Insurance Tips. Successfully booked self on multiple national media appearances including: the Today Show, CBS News with Katie Couric, and Oprah and Friends Radio as well as national publications such as Prevention, Shape, Vitality and More magazines as well as the New York Times, Marketwatch and The Washington Times.
In addition, handle PR for non-healthcare related companies such as the Grand Opening of Hudson Restaurant and Lounge, resulting in one of the most successful restaurant openings in the DC Area, as well as booked the Chef on several local networks.
Producer/Host, Today’s Health Channel 16, Kensington, MD September ‘03-Present
Book guests, produce, direct and edit this 30 minute healthcare show, which airs one a week, targeting all aspects of healthcare in the Montgomery County Area.
Community Relations, ABC-7 WJLA-TV Arlington, VA October ‘05-December ’06
Handled all aspects of talent bookings/appearances and station’s Public Relations, including assisting with the Teen Driving and Fight Against Child Obesity Assemblies. Produced, directed, and orchestrated Weather at my House program as well as film edit and produce Good Morning Washington segments.
Executive Producer/Co-Host, Get Fit Now Channel 10, Fairfax, VA September ‘03- December ‘05
Produced, directed and edited this 30 minute healthcare show, consisting of all aspects of healthcare, focusing on motivating individuals to “get fit and stay fit for life.” Also booked local and national celebrities and experts in the healthcare field to appear on key segments. Channel 21 picked up the show in August ’06, and continues to air past episodes periodically throughout the DC Metro Area. Anchor, Arlington Weekly News, Channel 69 Arlington, VA September ‘02-Present
Report and write stories/copy on special events in Arlington, including a weekly one minute healthcare piece focusing on healthcare in the Arlington Area. Production Associate, NBC Olympics, Salt Lake City, UT January ’02 – February ‘02 Assisted in producing entertainment segments for Late Night Show and Access Hollywood. Selected live shots, screened and logged footage, assisted with scripts, arranged interviews and relayed film to Burbank studios. Provided talent with extensive research on medal winners, performers, and news breaking events.
Senior Healthcare Consultant, Arthur Anderson Worldwide, LLP Chicago, IL October ‘01-December ‘02
Consulted on Medicare/Medicaid reimbursement issues, medical coding, health insurance compliance, hospital billing, medical practice restructuring, revenue cycle, assisted in defining Joint Commission’s Sentinel events.
Documentary, Save the Children, Voice of America March 2004 Produced, directed, edited and narrated story on helping children orphaned by parents with AIDs in Africa.
Marketing Manager, AVA Promotions 2002-2004
Physical Therapist Assistant, HealthSouth Corporation 1995-1997
Nursing Assistant, Powhattan Nursing Home, Sibley Hospital, and Pentagon City Hospital 1997-1998
Office Manager, American Rehabilitation Clinic 1994-1996
Researcher, Food and Drug Administration 1991-1992 Assisted in research resulting in legislation for the Food Labeling Act.
Education: Georgetown University, Washington, DC 8/1998-8/2000
Masters in Science, Nursing/Integrated Health Systems Management Marymount University School of Nursing, Arlington, VA 9/1997-5/1998
Courses in Nursing
George Mason University, Fairfax, VA 9/1990-5/1994
B.S. in Public Administration, with a concentration in communication
Affiliations: Hope Wellness Clinic, JFB Foundation, American College of Healthcare Executives (ACHE), National Press Club, Northern Virginia Alumnae Panhellenic Association (NVAPA), Gamma Phi Beta Alumni.
Skills: Outstanding ability to think creatively and strategically and on a limited budget, talented in working with a wide range of personalities, excellent written and verbal communication skills, capacity to work independently or with a team, high energy, highly motivated, take-charge attitude
Additional Information: PUBLICATIONS
101 Health Insurance Tips, March 2007, LifeTips Publishing
Ezine Articles, www.ezinearticles.com: How I Saved My Husband's Life, and Our Bank Account, September 2008; Winning the Appeals Process Against your Health Insurance Company , July 2008; MS is Not a Financial Death Sentence, March 2008; Off to College: Who is REALLY Paying For Your Child’s Healthcare? June 2007; Tax Time! Have You Maximized Your Medical Expenses? February2007; Cut Your Hospital Bill in Half! Check for These TOP 10 Hospital Billing Mistakes, February 2007; Simple Ways to Cut Your Prescription Costs, Not Your Health! January 2007; The Healthcare-Debt Diet: 7 Ways To Avoid Going Into Medical Debt, December 2006
Healthcare for Less, June 2006, Hatherleigh Press/Random House
LifeTips, www.LifeTips.com, Celebrity Guru
EONS, www.EONS.com, Contributor
Washington’s Finest magazine, Get Fit with Alan and Michelle: Myths vs Truth, May/June 2005; How to Choose the Right Personal Trainer, Fall 2005; Holidays and Diets, November 2006; Sticking to Your Diet, January 2006.
Reference: Available upon request
Candidate Contact Information:
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